F&B Marketing Chronicles

Now that I have your attention, I get to talk to you about marketing and in specific for F&B. This could very much be influenced by my experience in the GCC and in particular UAE followed by KSA, however, there are common factors that I see very much applicable if you take to a different…

Viral Food

Last week, I read a post on Harper’s Bazaar about which food was trending the year you were born (In case you wondered why I even opened that link, I guess I have made it clear after that sentence). I was obviously intrigued to know which food starred my birth year *drum roll* Truffles! I…